Taste of Country unveiled the seven up-and-coming acts included in the 2017 RISERS program on Risers.TasteofCountry.com on Wednesday (March 1).
Because new artists are the lifeblood of country music, Taste of Country has made a yearlong commitment to help the next generation break with the introduction of RISERS. An expansion of Taste of Country’s Artists to Watch list — which in years past helped break Sam Hunt, Maren Morris, Kane Brown and Cole Swindell, among many others — RISERS guarantees new artists superstar-level support across Townsquare Media’s radio, live events, and national digital divisions. The program is closely modeled after the massive success of sister site XXL’s annual Freshman issue, the biggest event in hip-hop all year.These newcomers will be treated like stars throughout 2017.
The 2017 RISERS are: “Sleep Without You” hitmaker and ACM-nominated Brett Young (Big Machine Label Group); critically-acclaimed Garage Country pioneer Aubrie Sellers (Warner Music Nashville); “Lipstick” hitmakers (Top 25 and climbing) Runaway June (Broken Bow Records); relentless touring artist Brandon Lay (UMG Nashville); “Fight Like a Girl” singer and #LetTheGirlsPlay leader Kalie Shorr (unsigned); fan-voted Hot Seat winners Farewell Angelina (Dreamlined); and the Louisiana-bred, stage-ready Jacob Davis (Black River Entertainment).
Beginning March 6, Risers.TasteofCountry.com will roll out premium content focused on these RISERS, including long-form profiles, exclusive performances, original video, and original photography to our web, social, and radio audience of over 8MM. In addition to being featured on an entire section of the site, the seven RISERS will receive extensive social conversation and heavy conversation on 93 country radio stations.